About Us
Superior Don is a family-owned and operated lifestyle shoe cleaning brand based in Australia. We believe that shoes are more than just footwear – they are a reflection of your personality and a symbol of your position in life. That’s why we’ve created a line of high-quality shoe cleaning products that are designed to elevate your style and your status.
Our mission is to provide our customers with the best possible shoe cleaning experience. We use only the finest ingredients and the latest technology to create products that are not only effective, but also affordable.
We believe that everyone should have access to premium shoe care products, regardless of their budget.